Discover the Benefits, Become a Direction™ Preferred Partner

Direction LogoIntroducing the Direction™ Preferred Partners Program by Brasseler Canada®. Receive upfront rewards and ongoing savings when you make Brasseler Canada a preferred supplier to your practice.

The Direction™ Difference

Other rewards programs give too little, too late. They only rebate a small percentage of your purchase and only after you meet specific criteria.

The Brasseler Canada Direction™ program:
• Provides a substantial amount of free product up front, when you enroll.
• Provides significant, ongoing savings via preferred pricing that’s specifically created for you.

“I have replaced every handpiece in my office without sticker shock or buyer’s remorse. The program is simple to use and has put money back into my pocket.”
-Tom Laster, DDS

Partner with Brasseler Canada in two simple steps:

1 Select any Brasseler Canada product(s) you wish to receive free, upfront, when you enroll. We ask that you request at least $1,000 retail value in product(s).

When you enroll, your representative will work with you to establish competitive, preferred pricing on our products. This guarantees you preferred pricing in our system, regardless of quantity or how you order (online, phone, fax or via your representative).

2 Purchase the same dollar amount* that you purchased from Brasseler Canada during the prior 12 months.


Redirect instrument purchases amounting to two and a half times the value of your up-front, free product(s) to Brasseler Canada. You’re not spending more; you’re simply redirecting routine instrumentation purchases from another brand to Brasseler Canada.

*Excluding any handpiece purchases you may have already made.

See how becoming a Brasseler Canada® Direction™ Preferred Partner can benefit your practice with a free, no-commitment proposal specifically tailored to your needs.

“I have been very pleased with the Direction Program and take advantage of it whenever I can. I love the flexibility it gives me to choose what I want when I want.”
-Michelle Dandridge, DMD

To learn more, contact your Brasseler Canada Representative 800.363-3838 for an in-office program demonstration.